I do not love TikTok and have no use for 99.99% of what's there, but I'm going to make TikToks to promote my book. Authors are desperate enough to endure all sorts of merde to get a sale. I'm overjoyed that Zep's going to allow use of their music for TikToks because my novel is about rock music and magic in the 1970s and while I wrote it I had Zep in mind -- so whatever TikToks I produce (I'm thinking I'm going to have fun with stop-motion action but who knows) will be backed with a bit of Zep. Well, snips of JP solos, mostly.
NOTE: I access TikTok via my laptop. Forget the phone -- that's a wild and crazy and maddening ride. I also use browser bookmarks to go directly to the account I want to see, e.g. https://www.tiktok.com/@ledzeppelin I don't have to look at anything else there. TikTok is much more endurable that way.