Jahfin Posted April 14, 2008 Share Posted April 14, 2008 From New Jersey's Star-Ledger: By BRADLEY BAMBARGER c.2008 Newhouse News Service Browsing in a record store has always held the promise of serendipity for the music hound — stumbling on a gem next to the disc you were looking for, being reminded of an old favorite that a friend just has to have, grabbing something on impulse. This has become an increasingly quaint experience, as brick-and-mortar retail space for CDs continues to evaporate. But music sellers have come up with an item that may provide some middle ground between consuming music via the Internet and shopping for it in person: digital album cards. These products — marketed by top digital music seller iTunes and major record company Sony-BMG, with other major labels and perhaps Wal-Mart to follow — manage to be both physical and digital. Selling for the price of a CD (usually $12.99), the glossy cards give purchasers a code that enables them to download the album's songs, a booklet and such extras as videos and bonus tracks not available on CD. You can read the remainder of the article here. Link to comment Share on other sites More sharing options...
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