Not even remotely believable

Sounds like it's just a way to squeeze extra money from owning the tracks on YouTube and taking the full cut of ad revenue from people listening to Led Zeppelin on YouTube rather than a sign of anything else happening.

Here's the full response from the auction website to Jason Bonham's Instagram post: He attached a screenshot of one of Jason's Instagram comment on his recent post which reads: "Dad did meet him and invited him to a show at the Forum 77 ( I was told Jeff worked with Billy Cobham and Dad loved Billy"

I think the auction site is referring to the final photograph in the listing of Bonham on stage - they're clarifying that he's not shown playing with the sticks up for auction in that photograph.

Thanks for sharing Jason's Instagram post. I've contacted the auction and asked them for comment on Jason's post - will see if they respond to him.

That photo is from his BBC Late Junction appearance from New Year's Day 2013 https://www.bbc.co.uk/programmes/p012zlmh/p012zl4y

Barrington Coleby definitely existed - I spoke to him on the telephone and knew his family members and friends.

It's not an official release. It's being released by the DBQP label which puts out old live performances on vinyl.

Now expecting an announcement on the Dragon Telecasters tomorrow morning UK time

I hear that an announcement on this is coming tomorrow.

Yes I'm surprised it has spread this far - the prankster is calling himself Johnny Iommi and has posted online comments about the supposed problem and wrote to Jimmy's local council, who treated it seriously. I spoke to a source close to Jimmy at the start of the year and he confirmed it's untrue. Robbie Williams' spokesman has said the same. The rumour was very obviously rubbish as it referred to Jimmy's driveway at Tower House (it doesn't have a driveway.)

The story about Robbie Williams dressing as Robert Plant and playing loud music is completely untrue.

The only other Led Zeppelin-related line in it:

One thing to mention which didn't make it into the article: Led Zeppelin has hired one of the best intellectual property lawyers in the US to get this trademark. The UK company they used to file the original application has been dropped, and they've now hired a specialist US firm which has assigned a partner with 30 years of experience to personally handle Led Zeppelin's filings. To me, that's a pretty clear sign of intent (and financial backing) for this project, and shows the band is aware that the clock is ticking on their future plans.

Yeah I debated over how to word the headline for a while (It started out as "Led Zeppelin is working on"). But what we actually know for sure is what they're trying to trademark. It's a pretty clear indication of the band's intent, but we don't know for sure that The Led Zeppelin Experience is in active development right now. Either way, the band is certainly investing a lot of time and money on having the legal framework in place to launch this service.